Plaza Singapura is bringing movie magic to the heart of Orchard Road with the launch of a brand-new Avatar: Fire and Ash immersive experience, celebrating the cinematic debut of the highly anticipated sequel, now showing in theatres.
Running until 4 January 2026 at Level 1, Front Plaza, the activation invites fans into the otherworldly landscapes of Pandora, inspired by the coastal Metkayina clan village from Avatar: The Way of Water and the volcanic Ash Village featured in the latest film. Expect lush greenery, rocky terrains, and a fiery backdrop that transports you straight into James Cameron’s breathtaking universe.
One of the experience’s biggest highlights is a VR screening powered by Meta Quest, allowing visitors to watch the Avatar: Fire and Ash trailer in full 360° virtual reality, perfect for anyone wanting to feel part of the action before stepping into the cinema.
Guests can also explore a dedicated retail zone offering official Avatar merchandise, including a special glow-in-the-dark Avatar T-shirt and other exclusive collectibles.
And the perks don’t end there. Visitors who snap a photo at the booth and share it on social media with @20thCenturyStudiosSG will walk away with a limited-edition Avatar: Fire and Ash sticker and a Golden Village concession voucher. Presenting the sticker along with two IMAX 3D Avatar: Fire and Ash tickets at Shaw Theatres Lido will also earn fans a free regular popcorn combo.
The booth operates daily from 10:00 AM – 9:00 PM, with VR sessions and giveaways available during specific hours on select dates:
- 5:00 PM – 9:00 PM: 16–18 Dec, 22–23 Dec, 29–30 Dec
- 12:00 PM – 9:00 PM: 19–21 Dec, 24–28 Dec, 31 Dec, 1–4 Jan
