adidas Singapore has joined forces with Dover Street Market Singapore (DSMS) for their first collaborative campaign, spotlighting one of the brand’s most enduring icons: the adidas Superstar Vintage.
Paying homage to its origins, the Superstar Vintage mirrors the original 1969 design, reimagined through the lens of adidas’ archival campaigns. With a creative direction rooted in nostalgia, the campaign highlights the Superstar’s cultural impact, a silhouette that has transcended sport to become a timeless streetwear essential.
Blending heritage with contemporary creativity, the campaign taps talents from across Singapore’s vibrant cultural scene, including model Phoebe and tattoo artist Tristen, shot by photographer Beng, styled by Vanessa Ng, with hair by Junz Loke and makeup by Kim. Together, they bring a fresh yet retro spirit to the enduring classic.
Marking a milestone, this project is the first creative collaboration between adidas Singapore and Dover Street Market Singapore, cementing their long-standing partnership while opening the door to future creative ventures.
The adidas Originals Superstar Vintage is now available at select adidas stores, Dover Street Market Singapore, and the DSMS E-SHOP.
