Sony has reimagined its 10 Series with the launch of the Xperia 10 VII, a smartphone that blends sleek design with powerful upgrades across photography, entertainment, and long-term usability. Available in White, Turquoise, and Charcoal Black starting 1 October 2025, the device introduces a host of new features designed for both everyday convenience and future-proof performance.

Camera Upgrades with Dedicated Shutter Button
One of the Xperia 10 VII’s standout features is its dedicated shutter button, which instantly launches the camera app even from a locked screen, ensuring you never miss a moment. Equipped with larger sensors, including a new 1/1.56-inch sensor on the 24mm lens, the phone captures bright, detailed shots even in low light. With three focal lengths (16mm, 24mm, and 48mm), users can easily switch between ultra-wide, wide, and zoom photography for versatile shooting.
Built for Endurance: Battery, Speed, and Updates
Designed to last, the Xperia 10 VII packs a two-day battery life supported by Sony’s Adaptive Charging technology, which helps prevent battery degradation over time. Powered by the Qualcomm Snapdragon 6 Gen 3 chipset, the phone ensures smooth browsing and video playback. Sony also promises six years of security updates and up to four OS version upgrades, giving users long-term peace of mind.
Smarter with Google Gemini and Circle to Search
The device comes with Circle to Search with Google, allowing users to simply circle or highlight any image, text, or video on screen to find information instantly without leaving the app. It also integrates Google Gemini, an AI assistant that can help with writing, planning, learning, or brainstorming ideas, accessible with a long press of the power button.


Immersive Entertainment: Display and Audio
The Xperia 10 VII sports a 19.5:9 display with a 120Hz refresh rate, making scrolling and streaming ultra-smooth. Its redesigned front-facing speakers deliver richer bass and clearer sound, while improved Bluetooth transmission ensures stronger, more reliable audio connections, even in crowded spaces.
Lightweight Build and Sophisticated Design
Weighing just 168g, the Xperia 10 VII is sleek, durable, and comfortable to hold. The camera module has been redesigned with a unified matte finish, while the screen is reinforced with Corning Gorilla Glass Victus 2 for added durability. For personalization, Sony offers a new gradient Style Cover (sold separately), designed for everyday resilience and style.
Eco-Friendly Packaging
Continuing Sony’s environmental push, the Xperia 10 VII’s packaging eliminates plastic, using blended and recycled resins for about 77% of its components, including SORPLAS, Sony’s eco-friendly plastic.
From 1 October to 5 November 2025, customers who purchase the Xperia 10 VII can enjoy an exclusive promotion bundle: a Linkbuds Speaker (worth $299) and an Xperia 10 VII Case (worth $50). Stocks will be available in stores from mid-October.