Singapore is set to welcome a new retail giant—Nitori, Japan’s largest furniture and home furnishing retailer, will open its biggest overseas store at Bugis Junction. Spanning an impressive 38,000 square feet on the mall’s third floor, the flagship will showcase Nitori’s confidence in Singapore’s thriving retail scene and the city’s growing demand for affordable, stylish lifestyle solutions.
From Japan to the World
Founded in 1967, Nitori has grown into a global powerhouse with over 1,000 stores worldwide, guided by its mission to “enrich the everyday lives of people all over the world.” Its unique “Manufacturing-Logistics-IT-Retail” model ensures a seamless pipeline from design to delivery, bringing customers high-quality yet surprisingly affordable home products.
Southeast Asia Expansion
The Bugis Junction flagship marks a major milestone in Nitori’s Vision 2032 growth strategy—aiming for 3,000 stores and ¥3 trillion in global sales. Following its first Singapore outlet in 2022, the brand plans to launch 10 stores in Singapore and 20 in Malaysia over the next five years, cementing its presence in Southeast Asia.
What to Expect at the Flagship
The new Bugis Junction store offers more than just furniture shopping. Key highlights include:
- Comprehensive Lifestyle Selection – From living and dining to bedrooms, kitchens, and workspaces.
- Total Coordination Zones – Room-by-room inspirations showcasing full home setups.
- Believa Recliner Sofas – Japanese-designed comfort with a sleek modern touch.
- N-Cool Bedding Line – Innovative cooling technology perfect for Singapore’s tropical nights.
- Super Light Dishes – Feather-light yet durable tableware made for everyday living.
To elevate the shopping journey, the store also features digital touchpoints for online-to-offline integration, making it easier than ever for customers to design and shop their dream homes.
