Dyson has launched its second formulations haircare line: the Dyson Omega Nourishing Range, a luxurious duo engineered to restore dry, brittle hair using science-backed, farm-grown ingredients. Marrying 13 years of agricultural expertise with 12 years of hair science, Dyson’s latest innovation brings natural nourishment to the forefront, powered by its proprietary Oli7 blend of seven omega-rich plant oils.
From Soil to Shine: The Science Behind the Omega Range
At the heart of this new collection is sunflower oil, harvested directly from Dyson’s own farms in Lincolnshire, UK. These aren’t just any sunflowers, the Dyson Farming team trialled over 60 varieties to select the most nutrient-rich seeds. This meticulous process ensures the sunflower oil is rich in omega 6 and 9 fatty acids, which deeply moisturise hair, reduce frizz, and smooth cuticles without weighing strands down.
Complementing the sunflower oil are six additional plant-based oils: olive, abyssinian, corn, avocado, sesame, and macadamia. Together, they form the Dyson Oli7 blend, the powerhouse behind the range’s transformative results.
Dyson Omega Hydrating Hair Oil
One drop is all it takes. This lightweight, silicone-free oil is designed to hydrate and fortify hair from within, sealing in moisture and leaving a luminous finish.
Key Benefits:
- Up to 261% shinier hair
- Up to 94% breakage reduction
- 48-hour frizz control and protection against humidity and heat (up to 230°C)
- Up to 74% fewer visible split ends
How to Use: Apply to damp or dry hair, focusing on mid-lengths to ends.
Price: 30ml for $75 | Available at Dyson Demo stores, Dyson website, and select retailers
Dyson Omega Leave-In Conditioning Spray
This gel-to-mist innovation transforms into a fine, even spray that instantly nourishes and detangles, while shielding against UV and heat damage. Enriched with Panthenol and Dyson’s signature scent blend, it’s a sensorial and functional game-changer.
Key Benefits:
- Up to 96% reduction in visible split ends
- Up to 90% less frizz instantly, with 48-hour control
- Up to 73% breakage reduction
- Lightweight mist with heat protection up to 230°C
How to Use: Shake well and spray evenly on damp hair, 20cm away. Distribute through hair and style as desired.
Price: 165ml full size – $100 | Refill – $85 | Available at Dyson Demo stores, Dyson website, and select retailers.
A Sensory Experience with Every Use
The signature fragrance opens with sparkling citrus, green tea, and bergamot, evolves into jasmine and rose, and finishes with soft notes of musk, cedarwood, and oak moss, mirroring the refined scent of the Dyson Chitosan range.
Thoughtful Engineering, Inside and Out
Dyson’s meticulous attention to detail extends to packaging. The hydrating hair oil comes in a sleek, weighty glass bottle that resists spills and features a custom cap for better grip. Meanwhile, the leave-in spray uses a bespoke mechanism that transforms a rich cream into a fine mist, delivering full coverage with every pump.
