Club Med and Mandai X are extending the popular Ranger Buddies Missions at Club Med Bintan until 30 June 2025, continuing their shared commitment to environmental sustainability. Since its launch in late September, this unique initiative has engaged over 1,500 families, offering an inspiring blend of nature-based learning and purposeful travel.
The Ranger Buddies program invites children and families to take part in sustainability-themed missions that combine interactive activities, augmented reality, and real-world exploration. Designed to empower kids to become heroes for the planet, each mission instills C.O.U.R.A.G.E. values: Curious, Optimistic, Undaunted, Resourceful, Adaptable, Gritty, and Empathetic. It’s an adventure where fun meets environmental stewardship, making it ideal for families seeking meaningful travel experiences.
The program’s success is evident, with Club Med Bintan seeing a 9.3% increase in web traffic and an 8.8% rise in purchase intent during the campaign. These results highlight the growing appeal of sustainable travel options, especially among Singaporean families. According to the Europ Assistance Holiday Barometer 2024, 75% of Singaporeans are interested in slow tourism and eco-conscious travel, with many prioritizing family-centric experiences for their next getaway.
Through this partnership, Club Med and Mandai X are redefining family vacations, proving that conservation and adventure can go hand in hand. Families visiting Club Med Bintan can participate in the Ranger Buddies Missions and embark on a journey to become champions of change.
Learn more and plan your next adventure here.
